Working with our premium partners, we work with global celebrities in the areas of branding rights, sponsorships and brand endorsements, among other-related businesses, to help Chinese companies and Western companies to build global awareness, to refresh your brand image, to attract more target audience and to drive sales.
Helping you to build global brand awareness
Working with global celebrities to refresh your brand image and to attract more target audience
Celebrity brand endorsement benefits
- Better brand image
- Connecting consumers emotionally
- Creating a differentiation
- Spread awareness
- Increase product usage
- Powerful marketing tool
Our Celebrity Endorsements Service
Celebrity brand endorsement is a very powerful marketing tool
We have a very strong network with Western artist management companies, agents in TV, film, sport, music the arts. Working with our partner agencies, we offer complete solutions of global celebrity endorsements from selecting the right celebrity for a brand , researching a brand partner, strategy to optimise celebrity association with the brand and logistics.
Who is a Brand Ambassador ?
A Brand Ambassador generally know face recognised by crowd in public and represent your brand / product in a positive way.
Why global celebrity endorsements?
- Using a celebrity in advertising or social media campaigns causes to influence brand attitude and purchase intensions of customers in a positive way.
- When celebrities appear on print or electronic media to advertise a product or service they immediately catch the eye of the consumer.
- The influence will be stronger of the celebrity endorse the same product or service for a longer period and consumes.
- Celebrity endorse strong effects consumers memories and their learning approach too. This is because of the “instant recall” factor, which insure immediate focus on the brand.
- Celebrity endorsement acts as a credible means of “money burning”. This is because this is a world of products for which the value of a consumer obtains from purchasing any given variety.
- Since advertising is a highly critical tool for luring customers to make purchases, you are investing heavily on ambassador endorsement online advertising. Therefore , advertisers in China place emphasis on a brand recall and customer persuasion or differentiating their campaign from those of the counterparts. It is here that celebrity endorsements provide a tremendous boost.
China Online Marketing Services
- Our Baidu SEO (Search Engine Optimisation) enables more than half a billion Chinese internet users to find your products / services on Baidu, the leading search engine in China, via organic search.
- Mobile marketing has been become increasingly important for the Chinese market and has huge potential in the future. We can help you to attract your Chinese audience via mobile websites, apps and advertising.
- Baidu PPC (Pay Per Click) Advertising provides an instant and effective route to gaining immediately traffic to your Chinese website, helping to enhance visitor numbers, increase enquiries and win sales.
- In order to create a Chinese user friendly website, our Chinese website services will provide the solutions of Chinese website design and development, localisation, Chinese domain name registration and website hosting.
- China SMM (Social Media Marketing) has become popular for online marketing campaigns. We enable your business to communicate with your audience in a way that is sensitive to Chinese culture.
- Targeted online advertising in China – Super Advertising Media Engine, a leading efficient intelligent internet advertising platform of China, is an integrated and effective online advertising solution for international advertisers.