In Aug 2023, Baidu market share dominates the search engine market in China, in terms of all platforms (61.48%) and mobile (81.02%) – Mobile still accounts for the most search engine market share. In terms of desktop, bing came first (42.08%) and Baidu came second (21.3%). bing came second in terms of all platforms (17.18%) and Shenma came second in terms of mobile (5.19%).

All platforms: search engine market share in China,Aug 2023

• Baidu: 61.48%
• bing: 17.18%
• Haosou 360: 9.26%
• Sogou: 4.85%
• Other: 7.23%

Desktop: search engine market share in China, Aug 2023

• bing: 42.08%
• Baidu: 24.85%
• Haosou 360: 22.82%
• Sogou: 5.72%
• Other: 4.53%

Mobile: search engine market share in China, Aug 2023

• Baidu: 81.02%
• Shenma: 5.19%
• Sogou: 4.4%
• bing: 3.79%
• Other: 5.6%

Download: Baidu search engine market share in China Aug 2023 | Market Me China®

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